Top 5 Reasons Distributors Choose Fruit Drinks Over Carbonated Beverages

The quick answer

Distributors choose fruit drinks because demand is broad, pricing is flexible, packs are shelf friendly, festival sales spike naturally, and trust grows with clear labeling and certifications.

1. Demand from families and students

Fruit drinks appeal to kids, parents, and on-the-go buyers. A 230 ml cup at an affordable MRP attracts quick daily purchases. Yemgo at 180 ml meets the pocket money price point and lunchbox use.

2. More occasions to sell

Breakfast, after-school, commute, and festive gatherings all suit fruit drinks. During heat waves and festivals, rotation increases without heavy discounts.

3. Flexible price points and pack sizes

Lasva cups at ₹20 and Yemgo bottles at ₹10 let retailers hit multiple price ladders on the same shelf. This increases basket add-ons and repeat sales.

4. Strong shelf appeal and easy stocking

Colorful cups and compact PET bottles face well, stack neatly, and are easy to chill. Clear flavor names help shoppers decide in seconds which speeds up turnover.

5. Trust through compliance and clarity

FSSAI licensing and honest labeling build retailer and consumer confidence. Clear ingredient lists and product names reduce returns and complaints and support long term loyalty.

Why this matters for Lasva

Lasva offers three core pulp drinks under the parent brand and an on-the-go mango option with Yemgo. The portfolio covers daily value and impulse buys while staying easy to stock for distributors.